Consumer Research Launch Film

Brandwatch

Being Consumer Fit.

Can you create a dynamic launch film for a world-leading social intelligence company?

No problem.

When Morever were invited to showcase Brandwatch’s innovative ‘Consumer Research’, we vowed to deliver a high-production value launch film that reflected the sophisticated nature of the new product.

Our 3 minute video was designed to draw in both market researchers and the everyday marketeer through stimulating conversation and sleek graphics.

‘It was a pleasure to work with the Morever team on our product launch video. The team are friendly, smart, well organised, and they struck a great balance between responding to our brief whilst challenging us and bringing their expertise in the right way.’

Vic Miller
VP Global Comms, Brandwatch

The Shoot

Morever sourced a Brighton-based shoot location, with striking exposed wood and brickwork as the backdrop for the round table discussion between Brandwatch CEO Giles Palmer, CMO Will McInnes, CPO Bex Carson and CTO Chris Bingham.

The stripped back simplicity of the setting mirrored the accessibility of the Consumer Research interface.

The shoot was lively, with a round table discussion alongside four individual interviews to ensure that the most dynamic content was captured on the day.

Animation Graphics

After attending a detailed onsite overview of the functionality of their new product, Morever worked closely with Brandwatch to produce effective animation graphics.

Juxtaposing the talking heads footage of the launch fim, we produced stylised sections of Brandwatch’s user interface to highlight the accessible and revolutionary functions of Consumer Research.

Want a product launch film that delivers? Contact abi@morever.co.uk.